INDX

Brand launch assets and organic motion systems.

MYLO

LAUNCH

Motion

Motion deigned to support the product launch of Mylo.

Resolved

(Project)

Mylo GOING TO MARKET

Mylo GOING TO MARKET

Mylo GOING TO MARKET

Brand launch assets and organic motion systems.

Brand launch assets and organic motion systems.

Brand launch assets and organic motion systems.

Motion and visual assets created to support the launch of Mylo, a mycelium based textile.

Motion and visual assets created to support the launch of Mylo, a mycelium based textile.

Technical Direction Look Development Animation Lighting Design

TYPE OF WORK

Bolt Threads

CLIENT

Direct collaboration

AGENCY

Brand Launch Assets and Motion

FOCUS

(Introduction)

Organic growth structures, environments and texile swatches were designed and animated to adapt across campaign needs while remaining consistent.

Organic growth structures, environments and texile swatches were designed and animated to adapt across campaign needs while remaining consistent.

Cohesion across scale and contributors.

Cohesion across scale and contributors.

Cohesion across scale and contributors.

An international team of artists was assembled and the work organized into discrete, parallel efforts. Despite geographic distance and time differences, clear direction allowed the work to remain unified as it evolved.

An international team of artists was assembled and the work organized into discrete, parallel efforts. Despite geographic distance and time differences, clear direction allowed the work to remain unified as it evolved.

An international team of artists was assembled and the work organized into discrete, parallel efforts. Despite geographic distance and time differences, clear direction allowed the work to remain unified as it evolved.

Hero swatch design selection.

Hero swatch design selection.

Hero swatch design selection.

MYLO

LAUNCH

MYLO

LAUNCH

Motion deigned to support the product launch of Mylo.

Motion deigned to support the product launch of Mylo.

Motion deigned to support the product launch of Mylo.

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